About me

I’m a UX designer with a background in advertising. I’m based in Singapore and I enjoy creating solutions or products that are useful and beneficial to people.

What I got out of advertising was a keen sense of research and insights. I learned to question my design decisions and have them tested against the insights of the target audience and objectives of campaigns. Research and insights should lead creative solutions.

My friends tell me that one of my biggest strengths is the ability to empathise and listen, I believe that my listening skills will be beneficial to my role in UX.

A year from now, I see myself creating useful products that improve the lives of users.

As an employee

I’m vocal about my opinions and think critically about my design solutions however I fully support the decisions made by my seniors and bosses as I value being a team player. I believe the best designers are the best collaborators.

As a teammate

I’m easy to work with, friendly, and try my best to help others who are struggling.

I thrive in

collaborative teams where I can ask questions and receive critical feedback for my work as this helps me refine my ideas. I believe in being honest about what I don’t know and putting in the effort to find out. I believe in being wrong fast and iterating from there.

In my free time...

In my free time...

Check out my Claynosaurz NFTs here, feel free to right-click save my jpg haha

When I’m not designing, you’ll find me behind a drum set, jamming to rock tunes. I’m also passionate about exploring emerging technologies like blockchain and AI, convinced that they’re reshaping our future and the way we work.